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SENIOR MANAGER, CONTENT MARKETING

Harnessing the power of words

to drive results

A content creation approach

Successful content is cross-functional and collaborative. I start with understanding the content goal, product, audience, and how the content contributes to our KPIs.

My process goes from A to Z to deliver multi-channel content that converts.

  • Keyword, customer, and persona research
  • Content strategy development
  • Writing and editing
  • Uploading content to CMS
  • Creating a cross-channel distribution strategy
  • Analyzing channel performance

...that's outcome driven

Words have the power to change minds and better our world. As a multilingual content marketer, I don’t just think this – I know it.
With the power of written and visual content, a laser focus on personas and KPIs, and my keen eye for detail, I’ve helped to:
  • Skyrocket user engagement metrics
  • Deliver high-quality, high-volume content
  • Grow site domain authority
  • Generate 1000s of leads
  • Create content that speaks to users’ hearts and minds